You may have seen the commercial: Smiling guy looks through a magazine that resembles Playboy. Closes it, shrugs, and says, “Nope. Still gay.”
REJECTED BY eHarmony.
Then, a voiceover:
So goes the assault on eHarmony.com, a popular online “matching” site, by its newest competitor.
The ad shades the truth a hair: If you’re gay or lesbian, eHarmony won’t consider you long enough to reject you; the site doesn’t do same-sex matching. Chemistry.com does.
If you’re straight – which you must specify upfront – eHarmony then allows you to answer more than 250 questions about yourself.
But not everyone who completes eHarmony’s questionnaire gets to use its services.
* * *
A few months ago, after friends related their experiences with dates set up through eHarmony, I decided to give it a try.
After an hour of rating myself on hundreds of criteria, I was dying for the ordeal to end. Still, I carefully considered the questions and statements, answering them honestly.
Finally, I reached the penultimate page and hit “save and continue.” Bring on the ladies.
The next page read:
Unable to Match You at This Time